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Is your product in a highly dynamic market or your competitors constantly change their strategies and tactics?

Through Insights Generation your company can identify, collect, extract, and analyse the key relevant information in order to develop timely, strategic, and tactical responses to the market changes.

Our process aims to:

  • 1

    Meet

    with the business team to define the main objectives and project success.

  • 2

    Scope

    team inputs, data requirements, sources, extraction and validation.

  • 3

    Involve

    the whole team throughout the process with excellent communications, insights collection and clear plan.

  • 4

    Deliver

    key insights, priorities and action plans through workshops and discussions.

Deliverables

  • Structured analysis slides as pre-read materials for workshop.

  • Workshop plan / materials.

  • Final results from workshop (including key strategies, tactics and action plans in PPT format).

"Brilliant workshop! Top-notch meeting!"

- National Sales Manager
Leading UK Pharma Co.

Case Example

Situation:

Some main competitors changed their tactics and salesforce allocation.

What we did

  • Organized collective information from the ground up and converted it into easily digestible outputs.
  • Transformed the analysis into priority insights, and used games to unlock creative thinking of the team members during the workshop.

Results

  • Effective strategies, tactics and action plans layered.
  • All participants left the workshop feeling confident and excited about what they had achieved and the plans for their brand.